The rise of the reader: journalism in the age of the open web

In this globalised era, most news organisations have international ambitions, from Al Jazeera to Buzzfeed. Katharine Viner argues that journalism that is open to the web is the best way to make a global impact. But what does that mean? Who is our audience in such a world? What do they want from us? What kind of business models best serve 'post-industrial journalism'? And why is Guardian Australia here?

Katharine Viner is editor-in-chief of recently launched Guardian Australia and has been deputy editor of the Guardian worldwide since 2007. Having previously worked at London's Sunday Times, Katharine joined the Guardian in 1997 and has worked as a writer, editor of Weekend magazine, features editor, head of comment and Saturday editor. Read the transcript (210kb pdf)