Digital Environments: Communication in Immersive Media

Image for Digital Environments: Communication in Immersive Media

The Lab
Level 2 of the Digital Studio
West Wing of Arts West
(access via the rear lift)


Pauric Freeman
Maynooth University, Ireland

Immersive media allow us to communicate information within an engaging and user-centric experience. Through understanding the affordances and practicalities of the technology, we can develop better experiences, communicate more efficiently, and attempt to eliminate misinformation.

This seminar will discuss how technologies like AR and VR offer new perspectives by bringing information into direct context for the user, through relatable and natural scenarios. It will also cover the development of such technologies, the skillset required, and the integral role of design in bettering the user experience, bringing forward an altogether more-accurate method of communicating ideas.

Pauric Freeman is an interactive media designer and developer, and a lecturer at Maynooth University. Working with a variety of media, from AR and VR to modular synths and algorithmic-based projections, the Dublin-based technologist employs his knowledge to engage with information in new ways. His interactive and immersive work is fuelled by a passion for UX design and creative methods of communication. Pauric is currently developing AR and VR applications for the building industry.

Image: Occulus Go. Photographer: Pauric Freeman, supplied